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Getting Fresh With Your Content
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JCobb Whiner
User since: July 27, 2000
Last login: July 27, 2000
Articles written: 1
Dan said we need a new article on our front page. So, I'm here to talk about the importance of having fresh content.
It's a well known fact that visitors to a website enjoy seeing new content on a somewhat regular basis. Many of the most popular sites on the Web are the ones that have the most frequently updated content. Sites like /., Metafilter, and at times, yours truly. These dog days of summer (in the northern hemisphere at least) are well known for generating little news, happenings, events, or things to talk about in general.
So what's a site to do? You want to keep users coming back, interested, and happy - but it's a difficult task when there's not a whole lot going on! Fear not, gentle reader. Me and my friends have some hints that might help you pull through these slow times:
You can write parodies (1, 2). It's a nice way to escape the doldrums of everyday life, and reminds your faithful audience that you still have a sense of humor.
Claim to have invented something really cool, useful, revolutionary, and excellent!! Then hype it up to the ends of the earth. Ignore the fact that there are hundreds of other applications out there that have more features, are more powerful, and are currently being used by tens of thousands of people. If anyone questions your claim to greatness, shrug off the question and spin an answer. Of course, there is more than one way to put this into practice.
"Blast" a large, tightly bonded community. This is a sure fire way to get attention from the group you're blasting in the form of links, flames, and more links to your site. It's also a great way to generate media hype about your site!
Finally, if all else fails, simply let your site rot. Oddly enough, this will also generate interest in your site when your once faithful members start wondering what is going on and asking questions.
Of course, this is only a short list of the numerous options that you have to generate content for your site and keep your viewers happy. Hopefully you find some relief from these sultry summer months while you and your content keep - and stay - fresh!
