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Wired = Tired?

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Daniel Cody

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User since: December 13, 1998

Last login: September 17, 2007

Articles written: 146

Its not just us that is noticing whats going on with Wired over the past two years, Jon Katz's article on /. today along with other articles I've seen on the net lately, the word seems to be spreading: Wired = Tired.

If you look at it these days, every 'news' story is just hype. Another IPO. Another Austin Powers plug. Another Linux vs. NT article. I mean seriously, how many times can they cook the same sh@t up day after day and serve it as 'fresh baked'?? Another example(sorry to get into this whole thing) is Webmonkey. It used to be the coolest spot on the web for people like us. Cool articles about cool things. These days its one or two new articles per week with articles from last spring backing them up. Then the newer articles always seem to be about whatever is in the news that week. "How to tune Apache" "ISS vs. Apache" "How to install Linux". What about mozilla's new user interface that will allow you to pick a 'skin' for your browser, winamp style??

That or anything like it might be relevant to us, but its not a headline and therefore won't draw any ad revenue and *therefore* isn't worthy of writing an article about(But that damn linux thing is in the news again, how about an article how Apache is based on Linux?!?!!?)

It is turning out that Wired in general is morphing into exactly what it used to rebel against. In a word, "The Man". They don't really innovate these days, write about anything cool or take a chance on something because if it doesn't fly and sell, ad revenue suffers. 'Stick with whats safe, whats in the news, and what sells' seems to be the rebel cry at Wired these days..

The one thing about Wired that makes me sick is something that got whispered in my ear by what I would consider to be a very reputable source: Wired is thinking about starting a new 'vertical portal' where developers can come and view up-to-date and relevant news & info about the web developer industry daily, ala Slashdot and.... you guessed it, evolt.org. It seems 'vertical portal'(one that provides content to a niche group such as web developers, or linuxheads in the case of Slashdot) is the hip and happnin new buzzword these days and *everyones* doing it. I can see the marketing dept at Wired now: "So if everyone else is doing it, we should do it too and cash in!"

I don't really worry anymore about what Wired is doing these days, but rather enjoy the kind of freedom that we as a community here at evolt have. I enjoy it because instead of worrying about ad revenue and banner ads, we can focus on a great idea a company called Wired had once: Write about cool stuff, have fun doing it, and inform people while doing it.

To me, that sounds 'cool' enough.

Dan lives a quiet life in the bustling city of Milwaukee, WI. Although he founded what would become evolt.org in 1998, he's since moved on to other projects and is now the owner of Progressive Networks, a Zimbra hosting company based in Milwaukee.

His personal site can be found at http://dancody.org/

Submitted by neuro on July 8, 1999 - 05:13.

Point is, look at who own the properties ... Conde Nast own Wired (the print magazine), while Lycos now own Wired Digital (producing HotWired, WebMonkey, etc.) Definitely veering more towards "The Man" type scenarios ...

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Submitted by damclean on July 8, 1999 - 14:05.

And Conde Nast was in turn the downfall of an "out there" magazine for the digital age. Wired now appeals to its advertisers. To get back to the roots of Wired, try checking out Shift Magazine. Back to the basics.

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Submitted by mjwalker on August 26, 1999 - 04:22.

I'd agree it has changed, but from what I know of the history, the guy who inspired the whole thing (can't remember his name) left a long long time ago (or was pushed sideways) and I'm sure 'business issues' played their part.

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